Marketing Research on a 3D printing

Marketing Research on a 3D printing product

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The 3D printing machine company is called Makerarm. Website: MakerArm.com

Here are what the research needs to be included. Length not restricted but please include adequate info according to the following requirement. Please also provide a work cited page.

  1. Advertising and marketing challenges: What would be the most efficient advertising and marketing channel?
  1. Pricing and profitability: Based on the available information and your own assessment, what should be the price (or price range)? Under the estimated price, will the product be profitable?
  1. Marketing Analysis

-4P’s

-How to hear about the voice of the customer

-define the audience by:

-psychographic

-demographic

-lifestyles

 

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